Client

Global Industrial Products Manufacturer

Project

NaviCorps

Executive Summary

The client’s executive management team was considering various new market segments to enter. With very little notice, the Navigate team produced a detailed market trend study of a particularly profitable segment within the client’s industry to support market entry decisions.

Business Challenge

The client has considered entering various fast-growing market segments in its industry, but remained uncertain of which particular segments held the most market potential. Data on the market sizes, trends, growth rates, and competitors were needed to support the management’s strategic decision.

How Navigate International Helped

Navigate put its global research network to work – overnight. Navigate assembled a strong product, market, and competitive overview for the various industry segments the very next day using our substantial database, online and primary research resources. Our findings supported the client’s belief that substantial opportunity existed within a particularly profitable segment of the industry.

Value Delivered

Navigate’s unique NaviCorps offering, which provides global market research on-demand, provided the client with in-depth and thorough research in a remarkably short time. As a NaviCorps Member, your organization can utilize Navigate for a broad range of support services at a moments notice. You’ll have all the help you need, when you need it and where you need it – whether it’s Tijuana or Timbuktu.

“The Navigate team always delivers beyond expectations, and has really come through in a pinch. Once I needed help overnight and they engaged their global network so I could get some sleep.”

– Marketing Manager, Global Industrial Products Manufacturer